Beautec knew exactly what they wanted: bringing the luxury feel of the physical shop online. Earlier collaborations with developers and SEO agencies didn't produce the right click or results. After a few disappointing experiences, Beautec was looking for a partner that actually understood what the brand needed.

We built a Shopify shop that brings the luxury feel of the physical boutique online. Product presentation that fits brands like Tom Ford, Byredo and Le Labo. And a checkout that converts. Mobile-first, fast, built to grow into.

For SEO, we took a different approach than the agencies Beautec had worked with before. Most write generic content to please Google. We flipped it. The Beautec team tests every product themselves. They know exactly which perfume suits who, which cream works for which skin type, which combination they recommend to customers in the shop. That knowledge became the basis of the content strategy. Every blog post comes from actual product knowledge and personal recommendations. Google rewards that, because it's real.

We work on the shop and SEO every month. New content, optimizations, improvements. Beautec grows every month, and the website grows with it.

Organic traffic grew by 600%. Through content that's right, written from the expertise Beautec already had but that no one had put online before. The customer base grows 5% every month, and that rate is rising.

After years of disappointment, Beautec has a digital partner that does what they say. The collaboration continues and the shop keeps growing.

Organic traffic via Google grew by 600%, driven by content rooted in product expertise. The customer base grows 5% every month. The collaboration has now been running for over 12 months, with monthly SEO, content and shop optimization.