THE OPPOSITE AGENCY
Can Natura Ibiza

Can Natura Ibiza

2024

Private villa in San Josep, Ibiza. Warm, intimate and surrounded by nature.

Can Natura is a villa in San Josep, Ibiza, that you hear about by word of mouth. Warm, intimate, surrounded by nature. Guests come back every year. But online it barely existed, just a listing on Booking.com and Airbnb. With the commissions that come with that.

Loyal guests who came back every year booked through Booking because there simply was no alternative. No website of their own, no story of their own, no way to book direct without a middleman.

To capture the feeling of the place, the team went there themselves. A week in the villa, to experience what guests experience. To taste the atmosphere of the house, cook in the kitchen, enjoy the terrace, the light through the olive trees, the quiet in the morning. That feeling had to come through on the website.

The result: fullscreen photography that moves as you scroll. Subtle parallax that adds depth. A pace that matches the calm of the place. Everything designed to pull the visitor towards Ibiza before they're there.

Availability and booking are visible straight away. Check when the villa is free and book direct.

Loyal guests now book through the villa's own site. New guests land on a website that convinces them without a middleman. Every direct booking is one without commission.

38% of bookings now come in directly, without a platform in between. On those bookings, Can Natura pays 0% commission. The site is fully on-brand and translates the villa's atmosphere to the screen.

Can Natura Ibiza homepage
Can Natura Ibiza mobile
Can Natura Ibiza mobile 2
Can Natura Ibiza mobile 3
★★★★★

“Sorted quickly”

Great work! Sorted quickly and the design looks really good. Will definitely work with them again.
Can Natura Ibiza Miguel Pascual Owner, Can Natura Ibiza
Brand
Visual storytelling
On-location photography direction
Content strategy
Experience
Cinematic website design
Scroll-triggered parallax
Direct booking flow
Responsive design
Technology
Webflow development
Availability system
Direct booking integration
Team
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